I quit ChatGPT for a free, private, and local AI called Ollama – here’s why


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ZDNET’s key takeaways

  • Ollama is a user-friendly, locally installed AI.
  • You will be surprised at the benefits you gain from this app.
  • Not only is Ollama free and private, but it’s also open-source.

Ollama is a small player in the AI game, but it should be much bigger than it is. This installable AI has several benefits you won’t find with the likes of ChatGPT, and those benefits are what keep me from ever using a more traditional service.

I’ve written about Ollama quite often over the past year, but I thought it was time to share the reasons I choose to use this app over any other.

Also: Want local vibe coding? This AI stack might replace Claude Code and Codex – for free

(Disclosure: Ziff Davis, ZDNET’s parent company, filed an April 2025 lawsuit against OpenAI, alleging it infringed Ziff Davis copyrights in training and operating its AI systems.)

What is Ollama?

Before I get into the why, let’s talk about the what. 

Ollama is a free, open-source tool that you can download and install on your computer (Linux, MacOS, or Windows). With Ollama, you can run large language models (LLMs) directly on your system. The main issue to consider is your computer’s speed. AI requires a fair bit of horsepower to be useful. That doesn’t mean you can’t use it on a midrange machine, but if you’re using it on mid- to low-end hardware, it’ll run more slowly, and you might not be able to multitask while it churns through your queries.

Also: OpenAI’s new image watermarks make it easier to spot AI fakes – here’s how

However, if your machine has an Nvidia GPU, it will run faster (even with midrange hardware) because it’ll offload a lot of the processes onto the GPU, leaving the CPU to do other things. To run Ollama smoothly, your system should have a minimum of:

  • CPU: Any modern processor
  • System RAM: 16 GB
  • GPU (Recommended): Nvidia with 8GB+ VRAM or an Apple Silicon Mac (M1/M2/M3) with 16GB+ unified memory for automatic GPU acceleration

Ollama offers a user-friendly GUI for both MacOS and Windows, but can also be used from the command line. On Linux, you can use the Ollama CLI, but there are also GUIs (such as Alpaca and Msty) that can work.

With Ollama, you can download many different LLMs. There’s a vast library of models that can be downloaded — you’ll find DeepSeek, Gemma, Qwen, Mistral, Gpt-OSS, Llama, and many others.

Now that you understand what Ollama is, let’s talk about why you should be using it.

1. It’s free

Ollama is free. Since I’ve been using it, I’ve not paid a single penny for the app or the models. Just install Ollama, pull a model, and go. You don’t have to pay for the app, the models, or usage. 

It’s free. Totally and forever free.

It’s also open-source, so… bonus.

Also: Google’s AI features just got more confusing

2. It’s private

This is a big one for me. I won’t use public or for-profit AI because I know my queries and the responses can be used by third parties. The companies behind for-profit AI can collect your information and use it for various purposes, and that’s not something I am OK with. It’s not that I query with any personal information (I mostly use AI for research), but I still don’t want those queries collected and used to create a profile of me. 

Also: The best secure browsers for privacy: Expert tested

Just like my browsers, I want my AI to be as private as possible, and Ollama is really the only way to make that happen.

3. It doesn’t challenge the electrical grid

You’ve heard of how AI uses an inordinate amount of energy, right? A report this month from the International Data Center Authority (ICDA) notes that an estimated 6% of total US electricity use goes to data centers. “The US is by far the world’s largest data center location, with 43% of global consumption. Data centers consume 29.2GW of electricity in the US, and now consume 6 % of the nation’s electricity.”

This UN report details the environmental concerns surrounding large-scale AI deployments. “Most AI servers are stored in data centers, which produce electronic waste and can contain toxic chemicals, such as mercury and lead. Data centers also require large amounts of water for construction and to cool the electrical components. “
Also: Worried about AI’s soaring energy needs? Avoiding chatbots won’t help – but 3 things could

By using locally-installed Ollama, I avoid adding to that problem. I could take that one step further and install Ollama on a laptop, so I’m only using battery power. 

Ollama is environmentally friendly and does not put any strain on the electrical grid. 

4. It’s more flexible

When you’re using the likes of ChatGPT, you’re limited to the LLMs you can choose from. With Ollama, you have a massive library of LLMs at your fingertips. You can even install multiple models and choose which one to use for each query. 

Also: How I easily added AI to my favorite Microsoft Office alternative

That’s a flexibility you won’t find in most for-profit AI services.

5. It’s LAN-able

I have one instance of Ollama installed on a server within my LAN. With that up and running, I can either use a web-based interface or connect a local GUI app to the server, so I’m not using CPU/GPU on my laptop or desktop. That’s a great option because offloading the AI process to a server means I don’t have to worry about queries bringing less powerful hardware to a halt. On top of that, I only have to install Ollama on one machine to use it on every device connected to my LAN.

6. Offline accessible

Let’s say you lose your internet connectivity, or you’re out in the middle of nowhere without a signal or Wi-Fi, and you need (for whatever reason) to use AI. If you use a third-party, cloud-based AI, you’re out of luck. If you have Ollama installed on your laptop, you’re very much in luck, because you don’t have to have a network connection to use it. That also means you can run Ollama on an air-gapped machine for even more privacy.

Also: How I feed my files to a local AI for better, more relevant responses

It’s win-win all around.

I would highly recommend you try a locally installed instance of Ollama. It’s much easier to get up and running than you think (similar to installing any app on MacOS or Windows), it’s cheap, flexible, secure, and environmentally friendly. 

Who doesn’t want all of that?





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Recent Reviews


Modern displays are amazing when it comes to detail, brightness, color, and all the ingredients that make for an impressive picture—except motion clarity.

CRT screens are still the king of motion clarity, but plasma flat-panel screens hold a respectable second place, and in many ways I still miss my old 720p 51-inch plasma TV and the crisp motion I gave up by switching to a 4K LCD.

Plasma solved motion the “right” way

Plasma displays didn’t just show an image—they flashed it.

While they operate on different principles, CRTs and plasma TVs have a few things in common. First, the phosphors used by CRTs and plasma displays are the same. Second, because these phosphors fade quickly, they need to be continuously refreshed.

In a CRT, the electron beam scanning from the top to the bottom of the screen achieves this, and in a plasma, a high-speed electric pulse does the same. Because of this rapid pulse-and-fade, these screen technologies have crisp perceptual motion, since our brains tend to interpret moving images that don’t pulse as “smearing” across our retinas.

The pulsing nature of plasma technology isn’t the only reason for its better motion reproduction. These screens also have very low latency and very fast pixel response times. Combined, it’s not quite as good as CRT motion handling, but it’s significantly better than LCD and OLED technology, even today.

Modern TVs rely on sample-and-hold—and that’s the problem

Stand and deliver blurry images

Blur Busters UFO Test

Modern LCD and OLED televisions are “sample and hold” technologies. They can hold each frame of video perfectly for the entire duration of that frame without deviating in brightness and then instantly snap to the next frame without any dipping to black in-between.

On paper, this sounds like a good thing, but your eyes don’t stay still when tracking motion. As they follow a moving object, the image being held on screen effectively drags across your retina, creating the perception of blur. Even if the panel itself is perfectly sharp.

You might not even realize how blurry motion is on modern displays if all you’ve ever seen with the naked eye is an LCD or plasma. However, if you see a CRT or plasma in person, the difference is quite striking.

The sample and hold issue means that no matter how much you increase the refresh rate, that type of blur persists. It’s why my 85Hz CRT monitor is clearly less blurry in motion than my 240Hz LCD monitor. It’s especially apparent when you’re playing 2D games that scroll the entire screen, with LCDs or OLEDs smearing the image in a way that gives me a bit of a headache if I’m being honest.

Playing Diablo 2 on a CRT. Credit: Sydney Louw Butler/Shutterstock.com

It creates this weird situation where a modern TV can be incredibly sharp in a freeze frame but somehow look softer than a lower-resolution display that isn’t sample and hold as soon as you press play.

Motion interpolation is a workaround, not a solution

It’s an abomination, that’s what it is

One of the “fixes” that TV makers came up with to reduce unwanted motion blur is a technology known as frame interpolation, or more commonly “motion smoothing.” Here an algorithm creates fake frames that guess at what the middle step of motion would look like if it were captured. This creates a high frame-rate video output, which we see as smoother and more crisp.

While this doesn’t take away sample-and-hold blur, it does improve motion clarity. Unfortunately, it also destroys the intended frame rate that shows and movies were meant to be seen at. It’s also useless for video games, because it introduces an enormous amount of input lag. NVIDIA’s DLSS technology is also frame interpolation, but it works for games because of several mitigations NVIDIA put into the technology. These measures don’t exist on TVs.

While some people think motion smoothing isn’t all bad, TV makers are no longer activating it by default as much anymore, and my advice is to always turn it off because the trade-offs are just not worth it.

Screenshot 2025-07-01 at 9.21.03 AM

7/10

Brand

TCL

Display Size

85-inches

The 2025 model TCL QM6K Google TV delivers a stunningly clear and bright picture with a new Mini-LED panel, improved local dimming zones, Dolby Vision IQ, and a neat new Halo Control system for improved visuals. Get this TV and elevate your living room. 


Black frame insertion tries to recreate plasma—but comes with trade-offs

Who turned out the lights?

The other trick sample-and-hold screens have to mimic what CRTs and plasma TVs do naturally is called BFI, or Black Frame Insertion. As the name suggests, the display inserts a full black frame between every original frame. This provides an instant and dramatic increase in motion clarity. However, it also has a big impact on brightness. As much as half of the light is now gone, so the image is much dimmer. Pushing overall brightness to compensate makes things hotter and more energy-hungry.

Some BFI implementations cause visible flicker, for which I personally have no tolerance at all, but the biggest problem here is that BFI doesn’t have the smooth pulsing roll off of the phosphors used in CRTs and plasma.


The future might circle back—but we’re not there yet

That might be changing, however, because a new generation of LCDs can leverage the power of multi-zone backlight technology to strobe the backlight across the screen in a way that mimics a CRT scanline.

NVIDIA’s G-SYNC Pulsar has received rave reviews from the biggest motion blur haters, and I sincerely hope that a similar technology becomes standard in TVs going ahead, so we can go back to enjoying the crisp motion we used to have without all the compromises.



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