Sony’s 135-inch Crystal LED UNIFY is a boardroom display you can install in an hour



TL;DR

Sony announced the Crystal LED UNIFY, a 135-inch all-in-one dvLED for boardrooms, installable in one hour by two people, shipping early 2027.

Sony Electronics announced the Crystal LED UNIFY, a 135-inch all-in-one direct-view LED display designed for corporate boardrooms and university lecture halls. The display, model ZRL-135SG, ships as five pre-assembled panels and a control unit that two people can install in approximately one hour with no electrical work required. Sony plans to show it at InfoComm in Las Vegas from June 17 to 19 and expects availability in early 2027.

The UNIFY is Sony’s first all-in-one entry in its Crystal LED lineup, which until now has consisted of modular panels requiring professional AV integrators to assemble, calibrate, and maintain. Modular Crystal LED installations can cost upward of $200,000 before installation fees, which typically add $25,000 to $50,000 on top. Sony has not disclosed pricing for the UNIFY, but describes it as a “cost-effective” alternative, positioning it below its existing Crystal LED S Series, which starts at roughly $220,000.

The display features a 1.5mm pixel pitch, 800 cd/m² of maximum brightness, and Sony’s Anti-Reflection Surface Technology, which the company says maintains visibility in brightly lit rooms with large windows. At Full HD resolution on a 135-inch diagonal, the pixel density is relatively low, meaning the UNIFY is designed for viewing distances of several metres rather than close-up work at a desk. Once wall-mounted, the display sits less than 100mm from the wall, meeting Americans with Disabilities Act protrusion requirements.

Sony has a robust ecosystem of display solutions built upon our rich history in imaging and visual technology,” Rich Ventura, Vice President of Professional Display Solutions at Sony Electronics, said in a statement. “Expanding our portfolio to include a 135-inch all-in-one model helps us meet customer demand, makes our solutions easier to spec and deploy.” The UNIFY uses the same device management platform and remote interface as Sony’s BRAVIA professional displays, allowing IT teams to manage both from a single system.

The announcement lands in a dvLED market that is growing rapidly as corporate buyers replace projectors and LCD video walls with seamless LED panels. The corporate AV segment is seeing roughly 14.7% year-over-year growth in 2026, according to industry analysts, and dvLED prices have dropped 40 to 50% over the past three years. Sony is not the only company chasing this shift. LG’s MAGNIT Active, a 136-inch display, sells for around $300,000, while Samsung recently reshuffled its display division leadership as Chinese rival TCL closes the gap in the broader screen market.

Hisense has been particularly aggressive, pricing its 136-inch 136MX at $100,000, roughly 60 to 70% below Samsung and LG equivalents. That pressure from below is part of what makes the UNIFY’s positioning interesting. Sony is not competing on price with Chinese manufacturers but is betting that simplified installation and integration with its existing professional display ecosystem will appeal to corporate buyers who already use BRAVIA screens in smaller meeting rooms.

The timing also reflects where Sony’s broader business is heading. The company’s FY26 guidance, issued in May, projected operating profit of ¥1.6 trillion, with music and image sensors doing most of the work while gaming hardware absorbs rising memory costs. The professional display business is a smaller revenue line, but the UNIFY represents an attempt to grow it by lowering the barrier to entry for a technology that has historically been reserved for organisations willing to spend six figures and hire specialist installers.

Whether the UNIFY can compete at scale depends on two things Sony has not yet disclosed: price and resolution roadmap. Full HD on a 135-inch panel is adequate for presentations and video conferencing at typical boardroom distances, but 4K input support, which the UNIFY does offer via its control unit, does not change the native panel resolution. Buyers comparing it to a high-end 98-inch LCD, which can deliver 4K natively at a fraction of the cost, will weigh that trade-off carefully. The UNIFY’s advantage is size and seamlessness, not pixel density.

Sony will display the Crystal LED UNIFY at booth C8301 at InfoComm, alongside its Crystal LED S Series, which launched at ISE in Barcelona earlier this year. The S Series uses the same Anti-Reflection Surface Technology and 800 cd/m² brightness in a modular format with finer pixel pitches of 1.25mm and 1.56mm. Together, the two lines suggest Sony is trying to cover the corporate display market from mid-range all-in-one installations to fully custom video walls, a strategy that makes sense as long as the pricing lands where buyers expect it to.



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Robot mowers on a yard

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The perfect robot mower for you is not nearly as fancy and feature-heavy as you may think. I’ve said it before, and I’ll say it again: it’s not the lawn mower, it’s all about the yard. A robot mower may be a market leader with top-of-the-line specs and still not be a good fit for your yard.

Here’s the great news: There’s a perfect robot mower for almost any yard. As someone who’s tested numerous types of robot lawn mowers, I’ve learned that many of the specs that brands market as groundbreaking are simply not vital for most shoppers. A mostly flat, fenced-in 0.10-acre yard doesn’t need the power that a hilly, sectioned, unfenced one-acre yard does.

Also: I tested the Ferrari of robot mowers for a month – here’s my verdict

If you’re looking to choose the best mower for your home, be sure to check out ZDNET’s robot mower buying guide

Here’s what you don’t need to stress over when buying a robot mower

Eufy E15 Robot Mower

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For yards with… Best robot mower type Examples
No fences A wired boundary is best, but a great GPS/RTK robot mower can stick to the map you make with it. Yardcare E400, Mammotion Luba 3
Fences A LiDAR robot mower that can be dropped to mow with little setup and learn its map as it navigates. Eufy E15, Ecovacs Goat A3000
A lot of trees A LiDAR or wired boundary mower, since trees can interfere with satellite signals. Husqvarna iQ series (optional wire, EPOS)
Unbordered garden beds A GPS/RTK robot mower that you can set up to avoid flower beds when mapping. Mammotion Luba 3, Husqvarna iQ Series
Bordered garden beds A LiDAR, GPS, or wired boundary robot mower works for these yards. If you choose a wired boundary, you may have to bury wire around the flower beds, unless the borders are tall enough for the mower to avoid. Mammotion Yuka, Navimow Series H
pets A LiDAR robot mower that can adjust its navigation in real-time in reaction to its surroundings. Mova LiDAX Ultra 2000, Segway Navimow i2
Hills and uneven terrain An AWD robot mower capable of handling steep slopes, regardless of the navigation type. Mammotion Luba 3, , Husqvarna iQ

1. Don’t focus on: ‘AI-powered’ or other marketing buzzwords

Segway Navimow X3 Series robot mower

Maria Diaz/ZDNET

Artificial intelligence (AI) has surpassed the popularity of acid-wash jeans in the 80s and Baby G watches in the early 2000s. And tech companies — including robot lawn mower manufacturers — are capitalizing on its appeal.

Most of these “AI-powered” or “intelligent mowing” terms are vague, geared to grab shoppers’ attention with buzzwords. That doesn’t mean that the robots don’t use AI to navigate, however. 

The key is to find out how the robot uses AI to its benefit, and whether that will meet your AI expectations. 

Also: This robot mower took care of my lawn for months – and it’s currently $300 off

AI algorithms typically process data captured by the robot’s hardware to help it make quick decisions and adjustments. For example, a robot lawn mower may have a set of sensors and cameras to capture its surroundings. The robot’s processor then uses AI to convert that information into actionable data, so it knows whether to swerve to avoid an obstacle or slow down around a retaining wall.

Instead, look for: The navigation tech under (and on) the hood

Instead of AI and other buzzwords, you should focus on matching the robot lawn mower’s hardware and navigation system to your yard. This includes whether the robot uses RTK (Real-Time Kinematic) for positioning, and whether it features LiDAR, cameras, and sensors. 

Then look at real user reviews to assess how accurately the robot mower maps and how well it performs around various types of obstacles.

There’s no blanket rule for robot mowers, but most do well with the following guidelines.

2. Don’t focus on: Premium extras

Yardcare E400 robot lawn mower

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Skip the premium extras that don’t match your yard. You really don’t need the most advanced robot mower; you need the one that will best handle your lawn. 

Most US homeowners have mostly flat lawns, simple rectangular layouts, minimal obstacles, and small yards. Yet some of the most popular mowers advertise features that don’t match this, and you don’t want to spend an extra few hundred dollars on advanced features that won’t deliver a noticeable difference in your yard.

Instead, look for: Only as much as you need

Do you have a mostly flat lawn with no fences and need a robot that can navigate to several sections separated by paths? Then you can skip AWD models and commit to superior mapping and navigation features, like multi-zone intelligence.

Also: I let a modular yard care robot mow my lawn – here’s my verdict after a month

Similarly, if you have a yard with dense trees covering most of it, it’s safe to skip the RTK models and go for LiDAR or boundary wire options instead. 

3. Don’t focus on: Flashy app features

Mammotion Luba 2 robot mower path

The path lines created by the Mammotion Luba 2, as captured by our Bink Outdoor camera, is one flashy app feature I can’t quit.

Maria Diaz/ZDNET

Any dependable robot lawn mower requires an equally reliable mobile app to let you use it effectively. However, manufacturers market many flashy app features that end up being unnecessary for many users. 

Don’t make app features the deciding factor unless it’s something you genuinely care about. Many users don’t rely on voice control to run their mowers and don’t mind using a separate app for their robot rather than integrating it into an existing home automation system.

Also: I let a smart planter maintain itself for 2 months – here’s the result

A robot lawn mower with mediocre navigation and cutting performance can still have a flashy app — all while leaving behind missed patches or taking longer to finish mowing.

Instead, look for: The features you’ll actually use

Most robot mower users keep them running on a schedule to get the lawn-cutting chore off their minds. The majority of the most popular models offer basic features beyond scheduling, such as remote start and stop, basic mapping, automatic rain delay, and theft protection. 

It’s easy to find robot lawn mowers with these features, but if you’re looking for anything beyond that, just be sure that the feature is worth it, especially if you’re paying extra for that model.

Also: I’ve tested robot mowers for years – here’s my expert advice for every yard type

An example of a flashy app feature that is completely unnecessary, but I love having? The Mammotion’s pattern cutting. I can select the cutting pattern I want on the Mammotion app, whether I want lines or checkered, but I can also have the robot cut in custom patterns, like letters and numbers. I don’t care for mowed letters in my yard, but I like that it always has that freshly mowed checkered patterned with no effort from me. 

4. Don’t focus on: Cutting system extras

Segway Navimow X3 Series robot mower

Maria Diaz/ZDNET

The cutting width and system specs are important, as they can determine whether a robot can cover a given area in a day. However, most robot mowers use similar multiple-blade mulching systems. 

Unlike traditional lawn mowers with large blades for aggressive cutting in a single pass, robot mowers typically feature a set of small blades that constantly spin. Because of this, robot mowers trim smaller amounts of grass with each pass than a traditional mower, but they also cut more frequently and leave behind smaller grass clippings that decompose naturally.

Also: I powered my 3,000-sq-ft home with an EcoFlow battery in a blackout – here’s how it kept my AC on

Because the robot mowers have a smaller, compounding cutting system, the real-world differences between the cutting systems from one brand to another are often smaller than you’d expect. Other issues, like poor navigation, will be glaringly obvious before small differences in blade design.

Instead, look for: Cutting width and yard size

The average US yard would benefit more from navigation quality, consistency, and connectivity than blade design. Instead, you should focus on matching the mower to your yard size.

The robot’s capacity is measured in how many acres it can cover in a day. Among other features, this is calculated based on your robot’s battery size and cutting width. Essentially, most users want a robot that can mow an entire yard in a day, so you can set it and forget it and always come home to a mowed yard. You get this by getting the appropriate robot for your yard size.





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