MiiR is suing Tesla for copying its tumbler lid design and vertical logo. The patent was granted in 2024. MiiR wants an injunction and Tesla’s profits.
Seattle-based drinkware maker MiiR is suing Tesla for allegedly copying the lid design and overall look of its stainless steel tumbler. The lawsuit, filed May 28 in US District Court in Seattle, alleges Tesla’s On The Road Tumbler infringes a design patent covering MiiR’s tumbler lid and mimics the cylindrical shape, rounded base, and vertical logo placement of its 360 Traveler Tumbler.
MiiR accuses Tesla of choosing to “substantially copy” its design rather than “innovate and develop its own unique style.” The company says Tesla was already aware of MiiR’s products because it had previously purchased or considered purchasing them.
At the centre of the case is MiiR’s lid, described in the patent as a “solid, saucer-shaped circular lid” whose circumference sits perpendicular to the sides of the container. The US Patent and Trademark Office granted the patent in February 2024. MiiR argues an ordinary observer would be deceived into thinking the two lids are the same or substantially similar.
MiiR also takes issue with Tesla’s logo placement. MiiR has used a distinctive vertical orientation of its etched brand name on drinkware since at least 2011. It says Tesla copied that same orientation on its tumbler rather than developing its own visual identity for the product.
The products are similar in size and price. MiiR’s 16-ounce 360 Traveler sells for $34 in eight colours. Tesla’s 14-ounce version is listed at $32 in three colours. Tesla sells the tumbler through its online shop and retail locations as part of a broader lifestyle merchandise line that includes apparel and accessories.
MiiR, founded in 2010, has won design awards from the Industrial Designers Society of America and donates a percentage of revenue from every product to environmental and community causes. It operates a production and warehouse facility in Marysville, Washington, north of Seattle. The company is represented by K&L Gates.
MiiR is seeking a permanent injunction to stop Tesla from selling the tumbler, damages, an accounting of Tesla’s profits from the product, and attorney fees. It is also asking the court to find that Tesla’s infringement was willful, which could result in enhanced damages. A separate claim under the Washington Consumer Protection Act alleges Tesla misled consumers into believing the tumbler was affiliated with or approved by MiiR.
Tesla has not publicly responded to the lawsuit. It is not the first time the company has faced intellectual property disputes over its product designs.
When Encanto was released, it was something of a cultural phenomenon. You couldn’t escape the song “We Don’t Talk About Bruno,” and the soundtrack went to the top of the charts. If you loved Encanto, there’s another overlooked Lin-Manuel Miranda animated musical on Netflix that’s better in many ways.
Vivo is another Lin-Manuel Miranda musical
He’s also the voice of the lead character
Credit: Sony Pictures Animation
Vivo is a 2021 animated musical comedy from Sony Pictures Animation, the same studio behind smash-hit movies such as Spider-Man: Into the Spider-Verse and KPop Demon Hunters. Directed by Kirk DeMicco, who co-wrote it with Quiara Alegría Hudes, it features original songs written by Lin-Manuel Miranda, the musical genius who shot to superstardom on the back of Hamilton.
Miranda also plays the title character of Vivo, a kinkajou (a small, nocturnal mammal) whose days are spent earning money by playing music in the plaza with his aging owner, Andrés. When Andrés dies, Vivo makes it his mission to deliver a song that Andrés wrote to his old friend Marta Sandoval, a famous singer played by Gloria Estefan. The song reveals Andrés’ true feelings for Marta, but he could never bring himself to give it to her.
Vivo is helped on his quest by Gabi, a young misfit and the daughter of Andrés’ niece. The movie follows their journey through the Florida Everglades to reach Miami and deliver the song.
Why Vivo flew under the radar
The big theatrical release never happened
Credit: Sony Pictures Animation
Vivo is an animated musical from a major animation studio, with a cast of big names including Miranda, Gloria Estefan, and Zoe Saldaña. It features music from one of the most in-demand songwriters in the world, who also stars in it. Why isn’t it more well-known?
Perhaps the biggest reason is that Vivo never got its expected theatrical release. After the global pandemic disrupted Sony’s plans for a wide theatrical release, the rights were sold to Netflix. Instead of a major theatrical run, it joined the huge catalog of Netflix, where shows and movies all too often get buried by the churn of new content.
It meant that, unlike Encanto, Vivo never really got the chance to enter the zeitgeist or become a TikTok staple. Its fairly quiet release on a streaming service meant that it never got the attention that it deserved.
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Vivo’s music hits different
Gloria Estefan still has it
When Encanto came out, people raved about the music. The song “We Don’t Talk About Bruno” went viral, with an endless stream of TikTok videos. To my mind, however, the music in Vivo is just so much better.
I never really got the hype about “We Don’t Talk About Bruno.” It’s not bad, but it’s not even the best song in Encanto. While the music in Encanto is good, none of the songs really stand out as being classics. I listen to a lot of Disney movie soundtracks with my kids, and Encanto very rarely makes the playlist, while Moana, which also includes songs written by Lin-Manuel Miranda, gets played far more often.
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What gets played a lot is the Vivo soundtrack because it’s genuinely brilliant. There’s something for everyone, too; there are four of us in the family, and each of us has a different favorite song from the soundtrack. That’s how good it is.
“One of a Kind” is the song that introduces us to Vivo and Andrés, and it’s a great mix of classic Cuban mambo and clave rhythms combined with Lin-Manuel Miranda’s trademark hip-hop flow. “My Own Drum” is an absolute banger sung by Gabi featuring possibly the greatest recorder solo of all time. My personal favorite, “Keep The Beat,” is a gorgeous song about keeping going when things start to change.
The most beautiful song in the movie is “Inside Your Heart,” performed by the legendary Gloria Estefan. This is the song that Andrés wrote for Marta, expressing his feelings for her. It’s a stunning song, and Estefan’s voice still sounds incredible. For me, it lands far harder than anything in Encanto.
What Vivo offers that Encanto doesn’t
There’s more than just the awesome music
Credit: Sony Pictures Animation
While both movies have music written by Lin-Manuel Miranda, only one of them features the songwriter in the main cast. Some of the fast-paced rhymes in Vivo are so distinctive that you can’t imagine anyone else doing them justice, as Dwayne Johnson proved in Moana.
Vivo also has a more dynamic story, with the action involving a race from Cuba to Miami rather than being set entirely within one location like Encanto. It also includes some interesting stylized 2D sequences that mix up the look of the movie. The emotional stakes are also much higher in Vivo, with a story that touches on death, regret, lost love, and finding your place in the world.
That’s not to say it’s a perfect movie. The plot does dip a little in the middle, but the stunning music and bittersweet ending make up for the flaws.
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Check out Vivo if you haven’t already
If you loved Encanto and you haven’t watched Vivo, you should definitely check it out. It’s a movie that really deserves more attention than it gets. I guarantee it will be the best kinkajou-based animated musical you’ll ever see.
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