Equal AI raised $30M to screen phone calls for Indians who get 20 spam calls a week


TL;DR

Equal AI raised $30M led by Prosus to screen phone calls in India. The AI answers, asks why someone is calling, and shows a summary. 1M+ monthly users.

Equal AI, an Indian startup that built an AI assistant to answer phone calls on your behalf, has raised $30 million in a Series B led by Prosus Ventures and Tomales Bay Capital. Think Investments and Valiant Fund also participated, alongside individual investors including PhonePe founder Sameer Nigam and Meta’s India and Southeast Asia VP Sandhya Devanathan. Total funding now exceeds $42 million.

The problem is simple and enormous. Indian consumers receive a relentless stream of calls from delivery drivers, insurance agents, financial service companies, scammers, and recruiters. “If you are buying car insurance, you might get 20 calls over a week, and that is hard to tackle for a human,” founder Keshav Reddy told TechCrunch.

Equal AI’s Android app screens unknown calls by answering them with an AI agent that asks why the person is calling. It shows the user a summary of the reason on screen, along with quick reply options like “Leave the delivery near the door” or “Give it to the neighbor.” The AI reads the selected reply back to the caller. Users can also type a custom message. Every call is recorded with a transcription and summary available in the app.

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Since launching last year, the app has grown to more than one million monthly active users and over 300,000 daily actives. The company built support for more than 10 Indian languages, including code-mixing, the common practice of blending multiple languages in a single sentence. English support alone is not enough for the Indian market.

The funding round has an unusual structure. It is split into three tranches, each at a different valuation depending on whether the startup hits predetermined targets. The approach, which is growing but still uncommon, lets a startup advertise its highest valuation even if most of the equity was sold at a lower price. Equal AI declined to share its specific valuations.

The startup was founded in 2022 by Reddy, who comes from the family behind Indian conglomerate GVK, which has holdings in infrastructure, energy, and healthcare. Equal started as a data-sharing company for financial services and still offers KYC verification and financial data analysis alongside the consumer app.

Competition is real. Google and Apple both have call screening products. Truecaller, a household name in India with hundreds of millions of users, is building its own AI assistant features. In the US, a16z-backed Cloaked launched call screening last year. Prosus’s Thiago Viana said Equal’s local context understanding gives it an edge.

Next steps include screening calls from known numbers, making outbound calls on a user’s behalf to book appointments, an iOS version, and a paid subscription tier. Prosus has been investing in AI assistants for local markets, including Spain’s Luzia and Latin America’s Zapia. Both were hit by Meta’s ban on third-party AI bots on WhatsApp, which is why Equal AI built around calls and its own app rather than piggybacking on a messaging platform. The lesson: platform dependency is the risk that kills distribution.



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macOS has a built-in screenshot tool that gets the basics right. You can take a screenshot, record your screen, and even annotate your captures. But the moment you want something more, like scrolling capture, advanced annotation tools, or a quick way to share your screenshots via a link, it starts to fall apart.

That’s where CleanShot X comes in. It’s a powerful screenshot and screen recording app for Mac that replaces the built-in screenshot tool. It feels as if the developers looked at the screenshot features in macOS and added everything that was missing.

Over the past few years, the app has added several new features I didn’t know I needed until it offered them. It has become one of my favorite Mac utilities, and in this article, I will show you its features that will convince you to buy the app instantly. 

Scrolling capture saves you from stitching screenshots together

One of the most frustrating limitations of macOS’s screenshot tool is that it can only capture what’s visible on your screen. If I need to capture a long webpage or a full chat history, I am stuck taking multiple screenshots and stitching them together. That wastes an unbelievable amount of time. 

CleanShot X solves this with its scrolling capture feature. I can trigger the scrolling capture, and CleanShot X automatically scrolls through the content and delivers a single image. I don’t even have to manually scroll the page if I don’t want to.

This feature alone saves me hours of time every month. If you have to deal with long screenshots, you should definitely try it out. 

Time delay capture lets you screenshot the impossible

Some screenshots are tricky to take because they require you to trigger something before capturing. For example, sometimes the on-screen feature you want to capture disappears as soon as you use a keyboard shortcut or click anywhere with your mouse. 

Sometimes, the on-screen elements appear for a short time, and by the time you hit the screenshot shortcut, they disappear. CleanShot X’s time delay capture gives me a few seconds to set things up before the screenshot is taken. I trigger the capture, put everything in place, and CleanShot X does the rest. 

It’s a small feature that solves a genuinely annoying problem.

Capture text from images with OCR

I love that CleanShot X has a built-in OCR function. It lets me capture text directly from any image or video on my screen. Although it happens rarely, I have come across websites that don’t let me copy content. With CleanShot X’s OCR function, that’s not an issue. 

I use this constantly when reviewing PDF documents with restricted permissions or watching a video on YouTube. It is far faster than typing things out manually, and it works surprisingly well. There are many apps that let you capture text with OCR, but since CleanShot X has this feature built in, I don’t need to install an extra app. 

Add beautiful backgrounds to your screenshots

If you share screenshots for work, tutorials, or social media, you know how plain a raw screenshot looks. CleanShot X lets me add beautiful backgrounds to my screenshots, turning a flat capture into something that looks polished and share-ready.

For backgrounds, I can choose from solid colors, gradients, or even my current desktop wallpaper. I can also adjust the padding and shadow, align the screenshot to the edges, and adjust the corner radius. It takes a few seconds and makes a huge difference in how professional your screenshots look.

Annotation tools that get the job done

While macOS’s screenshot tool lets you annotate your screenshots, the annotation tools inside CleanShot X are, in my opinion, the best available on the Mac. 

I can add arrows, text labels, shapes, highlights, and more. I can also change the weight and color of annotations. There are also multiple arrow styles I can choose from. I especially like the curved arrow style that lets me curve the arrows and make them pop. 

One of my favorite new additions is the “Highlighter” tool. It snaps to the text in a screenshot, which makes it really easy to highlight it before sharing. 

Then there’s the “Spotlight” tool that highlights your selection by darkening the rest of the screenshot. It’s perfect for drawing someone’s attention to a specific part of a screenshot. 

No matter what annotation tools you need, you can find them and more in CleanShot X. 

Hide sensitive information before you share

You can find hundreds of instances in the news where a prominent figure shared a screenshot and inadvertently revealed private information. Thankfully, CleanShot X has a dedicated tool to blur or black out sensitive information, so such accidents never happen.

I can choose to pixelate, blur, or completely black out the information. The best part is that I can also adjust the strength of these effects. It lets me blend in the hidden information so the blur doesn’t stand out from the rest of the screenshot. 

Video and GIF recording built right in

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It can record the entire screen, a specific window, or a custom region. It can also show my mouse clicks and keyboard shortcuts. I can record my computer audio, my microphone, and webcam video. 

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Quick share with cloud links

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Whenever I capture something, it opens a quick share overlay. I can use it to instantly upload my screenshots to CleanShot Cloud and grab a shareable link with a single click.

I no longer have to drag files into cloud storage, attach images to emails, or upload to third-party services. I capture it, click share, and paste the link. It is one of those workflow improvements that sounds minor until you use it every single day.

Capture beautiful screenshots with CleanShot X

CleanShot X has become one of my most dependable apps on Mac. In fact, all the screenshots you see in this article or any of my articles have been captured using CleanShot X. Yes, it’s a paid app, but it has paid its cost multiple times over with the time it has saved me. 

CleanShot X is available as a one-time purchase or through a SetApp subscription. If you want unlimited cloud storage, you have to pay for a monthly subscription. That will also get you advanced features like a custom domain and branding, password-protected link sharing, and more. 

For most users, the one-time purchase is more than enough, and it’s what I use. If you spend any time taking screenshots or recording your screen on a Mac, it is absolutely worth every penny.



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