Three months after raising $30bn, Alphabet taps the euro market again


Three months after a $30bn multi-currency raise, Google’s parent is back. The euro tranches expand one of the most active corporate borrowing programmes of the AI cycle.


Three months after raising more than $30bn in a multi-currency global debt issue, Alphabet is back at the bond market. Bloomberg reported on Tuesday that Google’s parent has launched a six-tranche euro-denominated debt offering, the latest expansion of what has become one of the most active corporate borrowing programmes of the AI cycle.

The euro tranches add to a 2026 debt-raising effort that already spans dollars, sterling, Swiss francs, and a 100-year sterling bond, the first century-debt issuance by a tech company since Motorola in 1997.

Alphabet’s February raise was already remarkable. CNBC reported the company boosted that issue past $30bn across maturities from short-dated to a century, with strong demand at every tranche. Euronews flagged the Sterling 100-year piece as a structural marker: Alphabet is, in effect, telling lenders it expects to be servicing this paper for longer than most countries’ national debt programmes have existed.

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Tuesday’s six euro tranches sit inside that broader strategy. The company has not yet disclosed the final size of the euro raise, but the structure, six tranches across multiple maturities, is consistent with a raise of meaningful scale rather than a top-up. Alphabet’s prior euro debut, in February, was an inaugural €6.75bn offering. The new tranches build on that base.

Why this borrowing programme matters

The framing matters more than the headline figure. Alphabet is raising debt at scale not because it lacks cash, it has more than $90bn on the balance sheet, but because the AI build-out is consuming capital at a rate that even the world’s largest cash-generating businesses have decided is more efficiently funded with leverage.

We have tracked the wider Big Tech capex trajectory, which is on track to exceed $725bn across the major hyperscalers in 2026. The debt market has, in 2026, become one of the principal funding mechanisms for that capex.

There is a structural risk the bond market is pricing carefully. TNW has noted before that the US equity market’s CAPE ratio sits near dot-com-era levels, and the fixed-income side of the same trade is now visibly large enough to attract attention. CNBC has reported on the credit-market unease around AI-debt-fuelled balance sheets, with the 100-year tranche in particular generating commentary about whether tech credit is being priced for the durability the issuance implies.

What it tells us about the cycle?

Alphabet’s bond programme has, in effect, normalised the use of long-dated debt to fund frontier-AI infrastructure. The euro tranches will be picked up by European institutional buyers who want exposure to dollar-tech credit without dollar-currency risk. They will be priced inside the spread Alphabet has already established for itself in February, and they will, on current demand patterns, almost certainly clear the order book.

What is no longer in question is whether Alphabet can finance the AI build-out. What is in question is whether the trajectory of AI infrastructure spending continues to justify the borrowing pace, and whether the European fixed-income market’s appetite for dollar-tech debt remains as durable as the issuers are betting. Those are answers that will arrive in 2027 and beyond.

For now, six tranches, in euros, on a Tuesday morning in May. The borrowing programme that has produced one of the largest tech-credit footprints in the market keeps producing.



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Whoop MG on arm

The Whoop is one of the devices that Google’s rumored screenless health tracker would compete with.

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ZDNET’s key takeaways 

  • Google is poised to unveil a Whoop dupe soon. 
  • Steph Curry teased a screenless health band on his Instagram. 
  • Here’s what I’d like to see from a Google fitness band. 

Could Google’s latest fitness tracker return to its original, screenless Fitbit form? All signs say yes. Google has teased a screenless, Whoop-adjacent health tracker with the help of basketball star Steph Curry. A recent Instagram post from Curry shows him wearing a screenless, fabric band around his wrist, and the accompanying caption promotes “a new relationship with your health.” 

There are scant confirmed details on this next device, but rumors suggest the band will be called “Fitbit Air.” 

Also: I replaced my Whoop with a rival fitness band that has no monthly fees – and it’s nearly as good

Why a screenless fitness band? And why now? Google’s new device could be taking interest away from popular fitness brand Whoop. Whoop’s fitness band is on the more luxurious end of the health wearables spectrum. The company offers three subscription tiers, starting at $199, $239, and $359 annually. Google’s device, on the other hand, is rumored to be more affordable with the option to upgrade to Fitbit Premium. 

Google has the opportunity to make an accessibly priced fitness band with the rumored Fitbit Air and breathe new life into its older Fitbit product lineup, which hasn’t been updated in years. 

What I’m expecting 

Here’s what I expect to see and what I hope Google prioritizes in this new health tracker.

Given Fitbit’s bare-bones approach to fitness tracking, I assume Google will emphasize an affordable, accessible fitness band with the Fitbit Air. Most Fitbit products cost between $130 and $230, so I’m expecting this band to be on the lower end of that price range. I’d also expect Fitbit to give users a free trial of Fitbit Premium. 

Also: T-Mobile is practically giving away the Apple Watch Series 11 – here’s how to get one

A long, long, long battery life 

A smartwatch with a bright screen and integrations with an accompanying smartphone consumes a lot of power. That’s why some of the best smartwatches on the market have a middling battery life of one to two days, tops. 

A fitness band, on the other hand, is screenless. That makes the battery potential on this Fitbit Air double — or even triple — that of Google’s smartwatches.

Also: I use this 30-second routine to fix sluggish Samsung smartwatches – and it works every time

The Fitbit Inspire 3 has around 10 days of battery life — with a watch display. I hope the screenless Fitbit Air has at least 10 days of battery life, plus some change. Two weeks of battery life would be splendid. 

In addition to usage time, I also hope that a screenless fitness tracker addresses some of the issues Fitbit Inspire users have complained about. Many Inspire users report that the device’s screen died after a year of use. They could still access data through the app, but the screen was dysfunctional. Despite being a more affordable Google health tracker, the Fitbit Air should last users for a few years without any hardware issues — or at least I hope it does. 

Fitbit’s classically accurate heart rate measurements 

As Google’s Performance Advisor and the athlete teasing Google’s next device, Steph Curry is sending the message that this new device, one that offers wearers “a new relationship with your health,” will be built for athletes and exercise enthusiasts. I hope this device homes in on accurate heart rate measurements and advanced sensing, as other Fitbit devices do. 

Also: I walked 3,000 steps with my Apple Watch, Google Pixel, and Oura Ring – this tracker was most accurate

Like Whoop, I hope the insights the Fitbit Air provides are performance- and recovery-driven. Whoop grew in popularity for exactly this reason. Not only do Whoop users get their sleep and recovery score, but they also see, through graphs and health data illustrations, how their daily exercise exertion, strain, and sleep interact with and inform each other. 

I’m assuming that Fitbit Premium, with its AI-powered health coach and revamped app design, may do a lot of the heavy lifting for sleep and recovery insights with this new product. 

Also: Are AI health coach subscriptions a scam? My verdict after testing Fitbit’s for a month

But I also hope Google adds a few features on the app’s home screen that specifically target athletic strain and recovery, beyond the steps, sleep, readiness, and weekly exercise percentage already available on the Fitbit app’s main screen. 

Lots of customizable, distinct bands 

I hope the Fitbit Air is cheap — and the accompanying bands are even cheaper. If the rumors of affordability are true, then I’d hope Fitbit sells bands that can be worn with the device that match users’ styles and color preferences at a similarly affordable and accessible price point. Curry wears a gray-orange band in his teaser. I hope the colorways for this device are bold, patterned, and easily distinguishable from rival fitness bands. 





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