MAMI’s iPhone short films make a stronger case for indie films


Shreela Agarwal uses internal stabilization on iPhone 17 Pro Max while climbing rocks alongside her actors for her film 11.11.

Apple is using four new short films from emerging Indian directors to make a stronger case that the iPhone has become a legitimate tool for independent film making.

The company highlighted four emerging Indian filmmakers who used iPhone 17 Pro Max to shoot short films through the Mumbai Academy of Moving Image’s “MAMI Select: Filmed on iPhone” program. Apple framed the project as another step toward turning the iPhone into a legitimate filmmaking platform for independent creators instead of just a consumer camera.

Apple Stories profiles filmmakers Shreela Agarwal, Ritesh Sharma, Robin Joy, and Dhritisree Sarkar, who used iPhone 17 Pro Max, MacBook Pro with M5, and iPad Pro with M5 to create short films about regional stories in India. Apple’s productions used features like ProRes RAW, Cinematic mode, Action mode, Audio Mix, and 8x optical zoom.

Rather than focusing entirely on image quality, Apple framed the initiative around accessibility and production flexibility. Several filmmakers described the iPhone as a way to reduce equipment costs, move more freely on set, and shoot scenes that would have been more difficult with traditional cinema rigs.

Two men sit closely together indoors, intently looking at a smartphone one is holding, with glasses resting on one man's head and wireless earbud in the other's ear

Cinematographer Naseem Azad (left) and filmmaker Robin Joy use Action mode on iPhone 17 Pro Max to keep the frame stable.

Smartphone filmmaking is no longer novel, as modern flagship phones capture video quality for many independent productions. Apple is promoting the iPhone as part of a lightweight filmmaking ecosystem with Mac hardware, iPad workflows, and professional editing tools.

Apple leans into filmmaking workflows instead of camera comparisons

The article repeatedly emphasizes how filmmakers integrated Apple hardware into production and post-production pipelines rather than simply shooting video on a phone.

Agarwal said her film “11.11” used ProRes RAW capture to recover detail in low-light Mumbai street scenes and maintain consistent color under mixed lighting. She also credited the iPhone’s stabilization system with allowing handheld movement across uneven beach terrain.

Sharma used Cinematic mode in “She Sells Seashells” to shift focus during dreamlike sequences that explored the protagonist’s inner world. Audio Mix tools also helped his team cut wind and crowd noise during beach shoots in Goa to create cleaner environmental sound.

Joy said Action mode stabilized footage shot from a small boat, while MacBook Pro with M5 handled 4K editing workflows without relying on lower-resolution proxy files.

Sarkar’s production used the Blackmagic Camera app with Tentacle Sync to turn iPad Pro into an on-set monitor during prosthetic-heavy close-up shots. Her team also used ProRes RAW and Apple Log 2 to create a more film-like visual style during post-production.

Apple additionally highlighted AI-assisted editing in Adobe Premiere Pro, noting that mask tracking tasks benefited from Neural Accelerators on MacBook Pro GPUs.

Apple continues expanding the “Shot on iPhone” strategy

Apple has spent years promoting iPhone cameras through billboard campaigns, celebrity-directed shorts, music videos, and professional productions. The MAMI partnership pushes that strategy further into independent international filmmaking, particularly among younger creators without access to large production budgets.

Film crew records a scene in a small room where two women lie on a bed, one in pink dress, with camera, boom microphone, clapperboard, and sandals on the red floor

The vapor chamber in iPhone 17 Pro Max kept the device running smoothly throughout the grueling filming schedule of Pathanam (Paradise Fall).

Multiple filmmakers in the article directly linked iPhone filmmaking to affordability and accessibility. Sarkar, whose first short film was shot on iPhone 7 during the COVID pandemic, said the technology allows creators to “pick up your phone and shoot whatever story you want to tell.”

MAMI Mumbai Film Festival director Shivendra Singh Dungarpur argued the program is already influencing aspiring filmmakers after earlier projects from the initiative gained online traction and festival recognition.

Apple’s argument is more convincing because it no longer treats smartphones as direct replacements for high-end cinema cameras. Instead, the company focuses on how iPhone lowers production barriers and helps independent filmmakers create projects that may not have been possible with traditional equipment.



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Most of the time your NAS is sitting on the shelf, quietly storing whatever files you send to it. However, most NASes can do more than just back up your data, especially if they have free USB ports. These are some helpful ways you can get some extra use out of your NAS.

Use an external drive for real backups

Not all backups should live inside your NAS

It is tempting to look at your expensive NAS and think that it is all the backup solution you need. Unfortunately, it isn’t.

Proper mirroring, like you can get through RAID, can protect against a single disk failure, but it does nothing to protect you against accidental deletions, ransomware, file corruption or a catastrophic event, like a tumble off a shelf.

When all of your backups rely on a single system in one location, you’re setting yourself up for failure.

That is where your NAS’s USB port comes in. If you plug in an external drive into your NAS to create another backup, you get a true, isolated backup. Most NAS operating systems make this easy: just schedule jobs to copy important files over whenever the drive is connected.



















Quiz
8 Questions · Test Your Knowledge

Network Attached Storage (NAS)

From basement file servers to enterprise data vaults — test how much you really know about NAS technology.

HistoryHardwareUse CasesProtocolsSecurity

Which company is widely credited with introducing one of the first commercially successful NAS appliances in the early 1990s?

Correct! Auspex Systems released the NS3000 in 1989, widely regarded as one of the earliest dedicated NAS appliances. They pioneered the concept of a standalone file server accessible over a network, laying the groundwork for the modern NAS industry.

Not quite. The answer is Auspex Systems, which launched one of the first dedicated NAS appliances — the NS3000 — back in 1989. While companies like Synology and QNAP are household names today, Auspex was breaking new ground decades before them.

Which network file sharing protocol is primarily used by NAS devices to serve files to Windows-based clients?

Correct! SMB (Server Message Block) is the dominant protocol for file sharing with Windows clients. Originally developed by IBM and later popularized by Microsoft, SMB is what allows Windows machines to seamlessly browse and access NAS shares as if they were local drives.

Not quite. The answer is SMB (Server Message Block). NFS is the protocol of choice for Linux and Unix clients, iSCSI is used for block-level storage, and FTP is a general file transfer protocol not optimized for seamless file system integration.

What does the RAID level ‘5’ specifically require as a minimum number of drives to function?

Correct! RAID 5 requires a minimum of three drives. It stripes data and parity information across all drives, meaning it can tolerate the failure of one drive without any data loss — making it a popular choice for NAS users who want a balance of performance, capacity, and redundancy.

Not quite. RAID 5 requires a minimum of three drives. The parity data distributed across all drives allows one drive to fail without losing data. RAID 1 only needs two drives, while RAID 6 requires four — so options vary depending on your redundancy needs.

What is ‘media server’ functionality on a NAS most commonly used for in a home environment?

Correct! Media server functionality — often powered by software like Plex, Emby, or Jellyfin running on the NAS — allows you to stream your locally stored media collection to TVs, phones, tablets, and more. It essentially turns your NAS into a personal Netflix for your own content library.

Not quite. The core use of a NAS media server is streaming locally stored movies, music, and photos to other devices on your network. Software like Plex or Jellyfin handles the heavy lifting, including transcoding video on the fly for devices that need it.

What is the ‘3-2-1 backup rule’ that NAS users are often advised to follow?

Correct! The 3-2-1 rule means: keep 3 total copies of your data, store them on 2 different types of media (e.g., NAS and external drive), and keep 1 copy in an offsite or cloud location. This strategy protects against hardware failure, theft, fire, and other disasters that could wipe out local backups.

Not quite. The 3-2-1 rule stands for: 3 copies of your data, stored on 2 different media types, with 1 copy kept offsite. It’s a best-practice framework designed to ensure your data survives almost any disaster scenario, from a failed hard drive to a house fire.

Which protocol allows a NAS to present storage to a computer as if it were a locally attached block device, rather than a file share?

Correct! iSCSI (Internet Small Computer Systems Interface) transmits SCSI commands over IP networks, allowing a NAS to present raw block storage to a host computer. The computer then formats and manages that storage like a local disk — making iSCSI ideal for virtual machines and databases that need low-level disk access.

Not quite. The answer is iSCSI. Unlike SMB or NFS, which share files over a network, iSCSI exposes raw block storage — the host computer sees a NAS volume as though it were a physically attached hard drive, which is critical for workloads like virtual machine datastores.

Which of the following best describes a ‘surveillance station’ use case for a NAS?

Correct! Many NAS brands — including Synology and QNAP — offer dedicated surveillance station software that turns the NAS into a Network Video Recorder (NVR). It can connect to multiple IP cameras, record footage continuously or on motion detection, and store months of video locally without a subscription fee.

Not quite. A surveillance station on a NAS refers to software that connects to IP security cameras, records video footage, and stores it locally. This makes a NAS a powerful and cost-effective alternative to cloud-based security systems, since you own and control all your recorded footage.

Synology, one of the most recognized NAS brands today, was founded in which year and country?

Correct! Synology was founded in Taiwan in 2000 and has grown into one of the most beloved NAS manufacturers in the world. Their DiskStation Manager (DSM) operating system is frequently praised for its polished interface and rich feature set, making Synology a top choice for both home users and businesses.

Not quite. Synology was founded in Taiwan in 2000. Taiwan has become a major hub for NAS hardware development, with competitors like QNAP also headquartered there. Synology’s DiskStation Manager software helped set the standard for what a user-friendly NAS experience could look like.

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And you don’t have to stop there. You can rotate multiple drives, one drive for daily or weekly backups and another stored somewhere safe. That gives you extra protection against malware, power surges, and bad luck. It’s not fancy, but it’s one of the most important things you can do with your NAS.

The SanDisk Extreme PRO Portable SSD with USB4 and its USB-C cable.


You are completely wasting your external drive—6 brilliant jobs it should be doing instead

Stop treating your external drive like a backup dumping ground

Connect your NAS to an uninterruptible power supply

A UPS can save you from data corruption

The APC BackUPS NS1350 UPS with an old battery sitting next to it. Credit: Patrick Campanale / How-To Geek

NAS devices are built for 24/7 operation, so they’ll eventually experience a power outage or a power surge. That can be a problem for your data.

If your NAS loses power suddenly, you’re at risk of file system corruption, incomplete writes, and in a worst case scenario, total data loss.

An uninterruptible power supply keeps your NAS powered on for a short while during an outage, and if you connect them via USB, they can even exchange data. That link lets the NAS detect that power has gone out, monitor power levels, and shut itself down cleanly before the battery dies.

Without that USB connection, the NAS will just crash when the UPS finally dies.

If you’re using your NAS as a major part of your backup strategy, a small UPS that can connect over USB is definitely worthwhile.

Get a new network adapter

2.5Gb Ethernet or Wi-Fi on demand

The Plugable USB-C/A to 2.5G Ethernet adapter sitting on a bamboo table. Credit: Patrick Campanale / How-To Geek

Older or lesser NAS devices often have 1 gigabit Ethernet ports, while your drives and network could do better. Your NAS’s USB port might enable you to upgrade without replacing the whole unit.

Many NAS devices will allow you to connect a USB-to-2.5 gigabit Ethernet adapter to use instead of the built-in port. If you have SSDs, you’ll definitely be able to make use of the faster speeds offered by 2.5 gigabit Ethernet, since 1 gigabit tops out at about 125 megabytes per second. Even SATA SSDs can reach speeds of about 500 megabytes per second, and NVME SSDs can get well into the gigabyte per second range.

If you’re exclusively using mechanical hard drives, the benefit isn’t quite as clear-cut. Whether you’d benefit depends on how fast your drives are and how you have them configured.

There’s also a niche but useful option: USB Wi-Fi adapters. They’re not meant to replace Ethernet permanently, but they can be handy for temporary setups, troubleshooting network issues, or emergency access when wired connectivity fails.

You’ll need to confirm that your NAS supports USB Ethernet dongles—most do, but there are some that don’t.

Turn it into a print server

Give your old printer a new lease on life

The Ethernet port on a Brother HL-L3295CDW color laser printer. Credit: Patrick Campanale / How-To Geek

USB-only printers are largely a thing of the past, since they were tied to one computer. Most modern printers connect to the Wi-Fi network instead, so they can be placed anywhere.

If your old USB printer is still going strong, you can use your NAS as a print server.

The setup is usually quite easy, but it’ll depend on your NAS.

Many have a setting that allows you to enable print sharing. In that case, all you need to do is plug the printer into the NAS, enable print sharing, and every device on your network can use it. Alternatively, you may need to install a specific app that allows you to use your NAS as a print server.

This is especially useful if you have a reliable older printer with no built-in networking, you don’t want to replace the hardware, and you only need occasional printing without extra hassle. It may not be the most exciting use of a NAS USB port, but it’s one of the most practical.


Your NAS may be even more customizable

Depending on your specific NAS, you may be able to do even more than this. Some of them allow you to run lightweight services for your home network, like a mini home lab, and some allow you to use a completely different operating system. If that is the case, there are a ton of ways to put your NAS to use.

TerraMaster F4 SSD NAS.

8/10

CPU

Intel N95

Memory

8GB DDR5

Drive Bays

4x M.2 NVMe

Ports

5Gb/s Ethernet, USB-A, USB-C, HDMI 2.b

The TerraMaster F4 SSD is an all-SSD NAS that supports up to four 8TB NVMe drives. Shipping with 8GB of DDR5 RAM and the Intel N95 processor, this NAS actually can be user-upgraded with up to 32GB of DDR5 RAM. The onboard 5Gb/s Ethernet port supports 2.5Gb/s and 1Gb/s networking too, plus there are USB 3 10Gb/s Type-A and Type-C ports on the back for plugging in other peripherals, like hard drives or SSDs.




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