Produced by Pause AI, an international activist group that co-organized the protest, it ended with this plea to the reader: “Pause AI until we know what the hell Step 2 is.”
In the South Park episode “Gnomes,” which first aired in 1998, Kenny, Kyle, Cartman, and Stan discover a community of gnomes that sneak out at night to steal underpants from dressers. Why? The gnomes present their pitch deck. “Phase 1: Collect underpants. Phase 2: ? Phase 3: Profit.”
The gnomes’ business plan has since become one of the greats among internet memes, used to satirize everything from startup strategies to policy proposals. Memelord in chief Elon Musk once invoked it in a talk about how he planned to fund a mission to Mars. Right now, it captures the state of AI. Companies have built the tech (Step 1) and promised transformation (Step 3). How they get there is still a big question mark.
As far as Pause AI is concerned, Step 2 must involve some kind of regulation. But exactly what it will call for and who will enforce it are up for debate.
AI boosters, on the other hand, are convinced that Step 3 is salvation and tend to glaze over the middle bit. They see us racing toward sunny uplands on the back of an “economically transformative technology,” as OpenAI’s chief scientist, Jakub Pachocki, put it to me a few weeks ago. They know where they want to go—more or less: It’s hazy up there and still some way off. But everyone’s taking a different route. Will they all make it? Will anyone?
For every big claim about the future, there is a more sober assessment of how the rubber meets the road—one that quells the hype. Consider two recent studies. One, from Anthropic, predicted what types of jobs are going to be most affected by LLMs. (A takeaway: Managers, architects, and people in the media should prepare for change; groundskeepers, construction workers, and those in hospitality, not so much.) But their predictions are really just guesses, based on what kinds of tasks LLMs seem to be good at rather than how they really perform in the workplace.
Another study, put out in February by researchers at Mercor, an AI hiring startup, tested several AI agents powered by top-tier models from OpenAI, Anthropic, and Google DeepMind on 480 workplace tasks frequently carried out by human bankers, consultants, and lawyers. Every agent they tested failed to complete most of its duties.
Why is there such wide disagreement? There are a number of factors. For a start, it’s crucial to consider who is making the claims (and why). Anthropic has skin in the game. What’s more, most of the people telling us that something big is about to happen have reached that conclusion largely on the basis of how fast AI coding tools are getting. But not all tasks can be hacked with coding. Other studies have found that LLMs are bad at making strategic judgment calls, for example.
Microsoft is making the Insider Program less complicated.
Beta channel will be a more reliable preview of the next retail release.
Other changes will allow testers to quickly enable/disable new features.
Last month, Microsoft took official notice of its customers’ many complaints about Windows 11. Pavan Davaluri, the executive vice president who runs the Windows and Devices group, promised sweeping changes to Windows 11. Today, the company announced the first of those changes in a post authored by Alec Oot, who’s been the principal group product manager for the Windows Insider Program since January 2024.
Those changes will streamline the Insider program, which has lost sight of its original goals in the past few years. (For a brief history of the program and what had gone wrong, see my post from last November: “The Windows Insider Program is a confusing mess.”)
If you’re currently participating in the Windows Insider Program, these are meaningful changes. Here’s what you can expect.
Simplifying the Insider channel lineup
Throughout the Windows 11 era, signing up for the Insider program has required choosing one of four channels using a dialog in Windows Settings. Here’s what those options look like today on one of my test PCs.
The current Insider channel lineup is confusing, to say the least.
Screenshot by Ed Bott/ZDNET
Which channel should you choose? As the company admitted in today’s post, “the channel structure became confusing. It was not clear what channel to pick based on what you wanted to get out of the program.”
The new lineup consists of two primary channels: Experimental and Beta. The Release Preview channel will still be available, primarily for the benefit of corporate customers who want early access to production builds a few days before their official release. That option will be available under the Advanced Options section.
This simplified lineup is easier to follow. Beta is the upcoming retail release, Experimental is for the adventurous.
Screenshot courtesy of Microsoft
Here’s Microsoft’s official description of what’s in each channel now, with the company’s emphasis retained:
Experimental replaces what were previously the Dev and Canary channels. The name is deliberate: you’re getting early access to features under active development, with the understanding that what you see may change, get delayed, or not ship at all. We’ve heard your feedback that you want to access and contribute to features early in development and this is the channel to do that.
Beta is a refresh of the previous Beta Channel and previews what we plan to ship in the coming weeks. The big change: we’re ending gradual feature rollouts in Beta. When we announce a feature in a Beta update and you take that update, you will have that feature. You may occasionally see small differences within a feature as we test variations, but the feature itself will always be on your device.
These changes will apply to the Windows Insider Program for Business as well.
Offering a choice of platforms
For those testers who want to tinker with the bleeding edge of Windows development, a few additional options will be available in the Experimental channel. These advanced options will allow you to choose from a platform that’s aligned to a currently supported retail build. Currently, that’s Windows 11 version 25H2 or 26H1, with the latter being exclusively for new hardware arriving soon with Snapdragon X2 Arm chips.
There will also be a Future Platforms option, which represents a preview build that is not aligned to a retail version of Windows. According to today’s announcement, this option is “aimed at users who are looking to be at the forefront of platform development. Insiders looking for the earliest access to features should remain on a version aligned to a retail build.”
The Future Platforms option is the equivalent of the current Canary channel
Screenshot courtesy of Microsoft
Minimizing the chaos of Controlled Feature Rollout
Last month, I urged Microsoft to stop using its Controlled Feature Rollout technology, especially for builds in the Beta channel. Apparently, someone in Redmond was listening.
One of the most common questions we receive from Insiders is “why don’t I have access to a feature that’s been announced in a WIP blog?” This is usually due to a technology called Controlled Feature Rollout (CFR), a gradual process of rolling out new features to ensure quality before releasing to wider audiences. These gradual rollouts are an industry standard that help us measure impact before releasing more broadly. But they also make your experience unpredictable and often mean you don’t get the new features that motivated many of you to join the Insider program to begin with.
Moving forward, Insider builds in the Beta channel will no longer suffer from this gradual rollout of features. Meanwhile, the company says, “Insiders in the Experimental channel will have a new ability to enable or disable specific features via the new Feature Flags page on the Windows Insider Program settings page.”
Builds in the Experimental channel will include the option to turn new features on or off.
Screenshot courtesy of Microsoft
Not every feature will be available from this list, but the intent is to add those flags for “visible new features” that are announced as part of a new Insider build.
Making it easier to change channels
The final change announced today is one I didn’t see coming. Historically, leaving the Windows Insider Program or downgrading a channel (from Dev to Beta, for example) has required a full wipe and reinstall. That’s a major hurdle and a big impediment to anyone who doesn’t have the time or technical skills to do that sort of migration.
Beginning with the new channel lineup, it should be easier to change channels or leave the program without jumping through a bunch of hoops.
To make this a more streamlined and consistent experience, we’re making some behind the scenes changes to enable Insider builds to use an in-place upgrade (IPU) to hop between versions. This will allow in most cases Insiders to move between Experimental, Beta, and Release Preview on the same Windows core version, or leave the program without a clean install. An IPU takes a bit more time than your normal update but migrates your apps, settings, and data in-place.
If you’ve chosen one of the future platforms from the Experimental channel, those options don’t apply. To move back to a supported retail platform, you’ll need to do a clean install.
The upshot of all these changes should make things a lot clearer for anyone trying to figure out what’s coming in the next big feature update. Beta channel updates, for example, should offer a more accurate preview of what’s coming in the next big feature update, so over the next month or two we should get a better picture of what’s coming in the 26H2 release, due in October.
When can we start to see those changes rolling out to the general public? Stay tuned.
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