This one iPhone setting immediately stops all apps from tracking you – turn it off today


How to stop iPhone apps from tracking you (and why you shouldn't wait to do it)

Elyse Betters Picaro / ZDNET

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ZDNET’s key takeaways

  • iOS lets you block tracking on apps and websites in a few taps.
  • Turning off tracking stops targeted ads without breaking apps.
  • App Tracking Transparency puts you in control of your data.

When you open an iPhone app, you have probably seen a pop-up asking for permission to track you. I have always wondered who taps Allow, because if you care even a little about privacy, app tracking is one of the first iOS settings you should want to shut down.

Almost every app wants to follow what you do across other apps and sites, so it can sell that data to advertisers. That kind of tracking may be legal and common, but you do not have to accept it. Apple’s App Tracking Transparency feature puts you in control by blocking access to your advertising identifier and preventing companies from linking your activity.

Also: 12+ iPhone settings you can change to noticeably improve its battery life (iOS 26 and older)

In short, it gives you the final say. But beyond that pop-up I mentioned above, there are other fast ways to shut down app tracking on your iPhone for new apps, all apps, and apps you have already downloaded. 

Let’s be honest: we’re targeted all day, every day, by companies trying to sell us more stuff. So why not use one simple feature to block that on your iPhone? You will still see ads, of course, but they will be generic instead of creepily specific.

How to block apps from tracking you on iPhone

What you’ll need: You just need an iPhone, and for this guide, I am running iOS 26.2. App Tracking Transparency has been around since 2021 when it arrived with the release of iOS 14.5, so any newer iPhone can follow the steps below.

When a newly installed app wants to track you, Apple requires it to ask for permission to track your activity across other apps and websites, including sharing data with advertisers or data brokers. You will see this as a prompt the first time you open the app. Don’t tap “allow” just to quickly dismiss it.

How to block tracking on newly installed iPhone apps:

  1. Download an app from the App Store.
  2. Open the app for the first time.
  3. When the tracking prompt appears, tap Ask App Not to Track.
  4. Continue using the app as normal.

Also: How to clear your iPhone cache (and why it greatly improves the performance)

Once you tap Ask App Not to Track, the app is denied access to your advertising identifier and cannot track you. The app will still work, and you will still see ads, but they will not be targeted to your activity.


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Stop tracking when you install a new iPhone app

Elyse Betters Picaro / ZDNET

If you never want to see a tracking prompt again, Apple lets you shut off tracking requests systemwide in iOS. This is the fastest way to lock everything down in one step. When the setting is off, apps are automatically told you do not allow tracking, so they never even get the chance to ask you. Perfect.

How to disable app tracking for all iPhone apps:

  1. Open the Settings app.
  2. Tap Privacy and Security.
  3. Tap Tracking.
  4. Toggle off Allow Apps to Request to Track.
  5. Select Ask Apps to Stop Tracking.

Also: 8 ways to get more iPhone storage today – and most are free

Once off, any new app that tries to request tracking permission will be automatically denied and prevented from prompting you. Apps you previously allowed to track you will have their tracking permissions revoked as well.


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Stop tracking across all iPhone apps at once

Elyse Betters Picaro / ZDNET

If you did not turn off tracking requests for all apps in step two above, that’s OK. You can still manually review and change tracking permissions at any time for apps you’ve already downloaded. Apple keeps a full list of apps that have requested tracking in the past with their current permission status.

How to manage tracking on a per-app basis:

  1. Open the Settings app.
  2. Tap Privacy and Security.
  3. Tap Tracking.
  4. Review the list of apps.
  5. Toggle off any app you do not want tracking you.

Also: The best ad blockers of 2026: Clean up your browsing experience

Changes should take effect immediately, but you can always restart your iPhone to be sure.


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Stop tracking in already-downloaded iPhone apps

Elyse Betters Picaro / ZDNET

What is Apple’s App Tracking Transparency feature?

Apple’s App Tracking Transparency feature forces apps to ask before tracking you across other apps and websites.

Also: The best secure browsers for privacy in 2026: Expert tested

When you say no to app tracking, you cut off access to your advertising identifier, which is what advertisers and data brokers use to link your activity, build profiles about you, and trade that data for targeted ads. Apps can still collect information you choose to share with them, but they can no longer follow you across apps or turn that behavior into a larger advertising profile.

Will I still see ads if I block tracking?

Yes. Ads will not disappear completely across your iPhone. They will simply stop being personalized or targeted to you if you have fully disabled tracking across all your apps.

Does blocking app tracking also stop location tracking?

No. Location tracking is controlled separately in iOS under Settings > Privacy and Security > Location Services.


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Recent Reviews


For three decades, the Subaru Outback has occupied a unique corner of the automotive world, carving out a niche that sits comfortably between a family wagon and a mountain-climbing SUV. With over three million sold since its debut, the Outback has become the literal and figurative utility player of the Subaru lineup.

Now entering its seventh generation, the 2026 Outback arrives when the average new vehicle price is at an all-time high, yet Subaru has kept its starting MSRPs reasonable, even dropping them in some instances. If you’re cross-shopping the Outback against other mid-size crossovers, here are the six best things about the 2026 Subaru Outback.

6

Affordable

High-value MSRP relative to the national average

One of the most compelling arguments for the 2026 Outback is its value proposition. While the average price of a new vehicle is hovering around or above $50,000, the Outback starts significantly lower.

The entry-level Premium begins at $36,445 (including destination), a figure that undercuts many rivals while still including standard all-wheel drive and a comprehensive suite of tech and safety features. Even the feature-heavy Touring XT and Wilderness trims typically stay under that $50,000 national benchmark, making the Outback a financially savvy choice for families.

Here is a fast trim level breakdown. The starting MSRP figures include the $1,450 destination fee.


2026-subaru-outback-wilderness-exterior-2-1.jpeg

subaru-logo.jpeg

Base Trim Engine

2.5-liter four boxer

Base Trim Transmission

CVT

Base Trim Drivetrain

All-Wheel Drive



Premium

Starting MSRP: $36,445

  • Heated seats.
  • Black rear badging.
  • Cargo tonneau cover.
  • Leather-wrapped steering wheel
  • Power rear gate w/ automatic close.
  • Removable rear trailer hitch bumper cover.
  • 18-inch aluminum-alloy wheels w/ dark gray finish.

An optional package for the Premium adds rain-sensing wipers, cloud-based navigation, a wireless smartphone charger, a heated steering wheel, and a moonroof for $2,270.

Limited

Starting MSRP: $43,165

  • Navigation.
  • Power moonroof.
  • Harman Kardon stereo.
  • Wireless smartphone charger.
  • Heated rear seats and steering wheel.
  • 18-inch aluminum-alloy wheels w/ matte black finish.
  • Perforated leather-trimmed upholstery w/ khaki stitching.

Touring

Starting MSRP: $46,845

  • Ventilated front seats.
  • Surround view monitor.
  • Lumbar and thigh support for the driver’s seat.
  • 18-inch black and machine-finish aluminum-alloy wheels.
  • Java Brown or Slate Black Nappa leather-trimmed perforated upholstery.

Limited XT

Starting MSRP: $45,815

  • Dual exhaust.
  • Surround view monitor.
  • 19-inch aluminum-alloy wheels w/ black finish.

Touring XT

Starting MSRP: $49,445

  • Includes all the features of the Touring, but with the higher-output 2.4-liter Boxer turbo.

Wilderness

Starting MSRP: $46,445

  • All-weather floormats.
  • Wireless smartphone charger.
  • 9.5 inches of ground clearance.
  • Electronically controlled dampers.
  • All-terrain Bridgestone Dueler tires.
  • Anodized copper exterior and interior accents.
  • 17-inch aluminum-alloy wheels w/ matte black finish.
  • Ladder-style roof rails w/ crossbar placement measurement markers.

Two optional packages are available for the Outback Wilderness. The first adds a moonroof, navigation, and a surround-view monitor for $2,045.

The second includes those, plus Nappa leather seats with copper stitching, ventilated front seats, a 12-way power-adjustable driver’s seat, and an eight-way power-adjustable passenger seat for an additional $4,090.

2026 Subaru Forester Hybrid driving on a dirt trail


2026 Subaru Forester Hybrid defies trends with a surprising $1,800 price drop

581-mile range, standard AWD, and updated safety features.

5

Two capable powertrain options

Standard Symmetrical AWD

Close-up shot of the engine under the hood of a 2026 Subaru Outback. Credit: Subaru

Two Boxer (i.e., horizontally opposed) engines are available for the 2026 Outback, depending on the trim level. Premium, Limited, and Touring feature a naturally aspirated 2.5-liter four-cylinder with 180 horsepower (5,800 rpm) and 178 lb-ft. of torque (4,800 rpm).

Limited XT, Touring XT, and Wilderness have a 2.4-liter turbocharged four-cylinder with 260 horsepower (5,600 rpm) and 277 lb-ft. of torque (2,000 to 4,800 rpm). Despite being a turbo engine with a higher power output, it does not require premium fuel.

Both engines are paired to a Lineartronic CVT (continuously variable transmission) with an eight-speed manual shift mode and Subaru’s Symmetrical All-Wheel Drive system.

The X-MODE system is also standard, which can be used on a muddy path, a gravel road, or during a snowstorm. X-MODE uses the same sensors as the Symmetrical All-Wheel Drive system, making additional adjustments to the Outback to ensure the best possible traction.

4

Significant tech leap with Snapdragon power

Owners can create individual profiles

Subaru has addressed the issue of infotainment lag, one of the biggest complaints from previous owners. The 2026 Outback features an all-new infotainment system, with navigation map swipe now up to three times faster, audio screen transitions up to six times faster, and overall scroll response up to two times faster. Notable updates and improvements include:

  • Optimized Display: A 12.1-inch higher-resolution touchscreen replaces the previous 11.6-inch unit. The screen reduces unwanted glare and light reflections by up to 80%.
  • Better Graphics: Powered by a Snapdragon 8 Automotive Processor, it features an octa-core architecture and an Adreno GPU.
  • More Memory: Approximately 2.5 times faster computing performance, with memory doubled from 4 GB to 8 GB and storage expanded from 64 GB to 128 GB.
  • Connectivity: Supports wireless Android Auto and Apple CarPlay, HD Radio, Bluetooth phone and audio streaming, Google Built-in services (Google Assistant/Maps), and automatic updates.
  • Personalization: Owners can create individual profiles and configure the 12.3-inch digital gauge cluster to highlight certain features and information. The 12.3-inch cluster is also new for the 2026 Outback.

While the overhauled infotainment system is a selling point, one current 2026 Outback owner has reported that Apple CarPlay functionality and the wireless charging pad don’t always work as intended.

AstroAI Battery-powered Tire Inflator.

Brand

AstroAI

Capacity

Up to 8 car tires (single charge)

This AstroAI mini tire inflator is perfect for keeping in your glove box when traveling. It’s portable and battery powered, meaning you don’t have to plug it in to use it. Plus, you’re able to set the exact tire pressure you want it to inflate to and it’ll automatically stop when it reaches that pressure. 


3

Return of physical climate controls

Small things add up

2026 Subaru Outback interior (5) Credit: Subaru

In a rare move that prioritizes driver ergonomics over minimalist trends, Subaru has brought back physical buttons and knobs for the climate control system. While the large 12.1-inch screen handles navigation and media, the often-used functions, like cabin temperature and fan speed, can now be adjusted by feel without taking your eyes off the road.

According to the J.D. Power 2025 U.S. Initial Quality Study, infotainment touchscreens are the study’s most problematic category, with consumers expressing a general dislike for what is sometimes described as “infotainment creep.” Subaru’s decision to have physical buttons for some of the most common vehicle functions is a small change that buyers are likely to appreciate.

2006 Saab 9-5 interior


Before touchscreens became the standard, BMW, Saab, and Lexus got it right

Better than a generic tablet glued to the dashboard.

2

Advanced “hands-off” driving system

Using GPS and 3D maps

Every 2026 Outback is standard with Subaru’s EyeSight package, which includes active safety features such as haptic steering wheel alerts, automatic emergency steering, lane keep assist, blind-spot and rear cross-traffic warnings, and reverse automatic braking.

Also standard is a feature called Emergency Stop Assist, which will stop the 2026 Outback if the driver becomes unresponsive while using the adaptive cruise control. Once stopped, the Outback can activate the hazard lights, unlock the doors, and call 911.

The Touring and Touring XT are standard with Highway Hands-Free Assist. Using GPS data and 3D high-definition maps, the system can manage steering, braking, and lane changes on compatible highways with an attentive driver. Highway Hands-Free Assist does require an active MySubaru Companion or Companion+ subscription, which typically includes a five-year trial for 2026 models.

1

Genuine off-road capability

Plenty of ground clearance

Static front 3/4 shot of a blue 2026 Subaru Outback Wilderness. Credit: Subaru

Unlike many “soft-roaders” that simply add plastic cladding, the 2026 Outback offers hardware that backs up its muscular look, especially with the Wilderness model.

Every Outback comes with at least 8.7 inches of clearance to begin with, but the Wilderness trim bumps that to 9.5 inches. Combine that with the all-terrain Bridgestone Dueler tires, electronically controlled dampers, all-weather floormats, and ladder-style roof rails, and the 2026 Outback Wilderness is the ideal weekend getaway vehicle.

Wilderness models also have a variation of X-MODE called Dual Mode, which includes specific settings for snow, dirt, and mud, along with hill descent control.

Salesperson in a dealership showroom handing a family keys to a new car.


3 insider tricks to get VIP treatment at any car dealership

Red carpet treatment, even if you buy something used.

Charitable causes and factory warranty

While the 2026 Subaru Outback makes a strong case for itself through an optimized infotainment system and rugged hardware, the ownership experience extends beyond the driver’s seat. For many buyers, the appeal of a Subaru lies in the brand’s alignment with social and environmental causes.

A prime example is the Subaru Love-Encore program launched in partnership with Gifts for Good. The program invites new customers back to the Subaru dealer about two weeks after purchase to meet with a staff member who can answer any questions they have about their new Subaru.

At that time, customers can choose either a mission-aligned product or direct the gift’s value to charity. Each physical gift is an ethically sourced product that comes with a story card, so customers can read about the impact the gift selection has made. Customers also have the option to redeem the gift’s value towards a charitable cause.

Every 2026 Subaru Outback has a three-year/36,000-mile bumper-to-bumper warranty and a five-year/60,000-mile powertrain warranty.



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