This is the smartwatch most iPhone users should buy (and it’s $120 off)


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Save $120: The Apple Watch Series 11 just hit a very low price on Amazon for Prime Day, dropping down to $279 from $400 — that’s 30% off.

There are a few reasons why someone would consider buying a smartwatch like the Apple Watch. Maybe they want a constant stream of information on their wrist, or maybe they want to start leaving their phone at home and using a more minimalist communication device instead of their iPhone. A smartwatch is also a helpful device for those looking to stay active, record their workouts, track their sleep, or keep a health condition in check. 

Also: The best Amazon Prime Day deals: Live updates

These devices are certainly helpful for all sorts of uses, but they can be expensive. During deals events like Amazon Prime Day, these products see substantial discounts that make them a little more affordable. For example, during Prime Day this year, Amazon cuts the price of the Apple Watch Series 11 down to $279, reducing its price by $120. 

Not only did I see Apple unveil the Apple Watch Series 11 at its September iPhone event, but I have also tested, reviewed, and constantly worn the smartwatch. 

The Apple Watch Series 11 is an upgrade from 2024’s Apple Watch Series 10, because Apple increased the battery life by six hours, giving the newer watch a 24-hour battery, at long last. 

I like wearing my Apple Watch for workouts and daytime activities, primarily. I love closing my Activity Rings each day and using the device to track my strength training workouts, yoga classes, or cardio. It’s an accurate exercise tracker and a wonderful source of encouragement for daily movement. I have slept with it, but it’s still a bulky device compared to a smart ring, so I tend to charge it at night and use it more throughout the day. If you wanted to sleep with it, Apple has updated the smartwatch with Sleep Scores to quantify and keep track of your sleep health. 

Also: I tracked 3,000 steps on my Apple Watch, Google Pixel, and Oura Ring – this one was most accurate

Hypertension Detection came to the smartwatch last year as well, and it’s especially helpful for those concerned with their blood pressure levels. The FDA-cleared feature tracks your blood pressure during your sleep for 30 days to assess whether it’s within or above a normal range. Once the 30-day period is over, Apple will notify you of possible hypertension and provide you with materials to see a medical professional and address the issue. 

The Apple Watch Series 11 sits in between the affordable $250 Apple Watch SE 3 and the $700 Apple Watch Ultra 3. It’s the watch to buy if you want a long battery life, exercise and sleep with your watch, and don’t need some of the more rugged features (like Emergency SOS or maximum durability) that the Ultra 3 has. 

Also: I’ve tested every Apple Watch model – my top pick is on sale

How I rated this deal 

I rated this deal a 5/5 because the Apple Watch Series 11 is 30% off, and this is a reliable smartwatch that I’d recommend to any iPhone owner in the market for a smartwatch. 

Amazon Prime Day runs Tuesday, June 23 to Friday, June 26, 2026. The event is a bit earlier this year, as it usually takes place during the first few weeks of July. 


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Deals are subject to sell out or expire anytime, though ZDNET remains committed to finding, sharing, and updating the best product deals for you to score the best savings. Our team of experts regularly checks in on the deals we share to ensure they are still live and obtainable. We’re sorry if you’ve missed out on this deal, but don’t fret — we’re constantly finding new chances to save and sharing them with you at ZDNET.com


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We aim to deliver the most accurate advice to help you shop smarter. ZDNET offers 33 years of experience, 30 hands-on product reviewers, and 10,000 square feet of lab space to ensure we bring you the best of tech. 

In 2025, we refined our approach to deals, developing a measurable system for sharing savings with readers like you. Our editor’s deal rating badges are affixed to most of our deal content, making it easy to interpret our expertise to help you make the best purchase decision.

At the core of this approach is a percentage-off-based system to classify savings offered on top-tech products, combined with a sliding-scale system based on our team members’ expertise and several factors like frequency, brand or product recognition, and more. The result? Hand-crafted deals chosen specifically for ZDNET readers like you, fully backed by our experts. 

Also: How we rate deals at ZDNET in 2026


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Recent Reviews


I am a recent convert to physical media — yet even as someone getting back into buying discs in 2026, I haven’t been buying Blu-rays. Like many Americans, I still pick up DVDs instead. These aren’t great times for the Blu-ray format, and don’t expect a turnaround in 2026.

Fewer new releases make their way to Blu-ray

More media is now released exclusively for streaming

Blu-ray has been around for two decades, but it never managed to fully replace, or even overtake, the DVD format it was designed to supersede. We still can’t take for granted that our favorite movies, let alone TV shows, will eventually see a Blu-ray release.

The movies most likely to come to Blu-ray are the ones that hit theaters, but a growing amount of cinema is designed exclusively with streaming platforms in mind. I recently rewatched Mississippi Masala, which led me to check in on what work Sarita Choudhury has done over the decades since. A film called Evil Eye released in 2020 caught my eye. Unfortunately, it’s only available via Prime Video. There’s no Blu-ray or even a DVD. In contrast, it’s easy to watch Michael B. Jordan in Sinners on Blu-ray, since that movie came to theaters last year.

You could say that it makes sense that a movie with a 4.8/10 rating on IMDb doesn’t see a physical release, but in the heyday of physical video, store shelves were stacked not only with just the big-budget bangers but plenty of straight-to-DVD movies as well. Now those films exist to pad out streaming catalogs instead.

Fewer big box stores stock their shelves with physical discs

Blu-ray discs have disappeared from some stores entirely

Best Buy store front
Best Buy

The format’s demise is striking. I frequent my local Best Buy quite often and don’t see any movies on display. That’s because the retailer stopped selling movies in stores several years ago. Walmart still sells them, but the selection is a fraction of what you could find ten or twenty years ago. The audience has been reduced down to the shrinking number of people whose internet at home can’t handle streaming and those who might think of themselves as collectors.

If you venture onto Reddit and visit r/Blu-ray, you will find more threads about thrift store hauls and older collections than excitement over the latest new release. Don’t get me wrong — I, too, am very excited about seeing what gems I can snag for only a couple bucks, but this shows the challenge retailers face. Increasingly, only enthusiasts are prepared to drop over $20 on a disc.

I’m not buying discs to stick them in a player

Phone on a stand playing a Netflix video Credit: Bertel King / How-To Geek

The simple truth is that most people don’t want to buy physical media. Discs don’t fit in phones, and the drives are no longer available in most laptops. Even desktop PCs lack a place to put a disk. I recently built a PC for the first time in part to digitize my media library, and I rely on an external DVD drive connected via USB. Yes, DVD, not Blu-ray. A smaller file size combined with upscaling is easier on my hard drive.

Retro nostalgia hasn’t helped Blu-ray in the same way it has aided vinyl. This is in part because most people simply don’t care all that much about video quality. Most are streaming video on Netflix and YouTube at middling settings on small screens, and many of us are acclimated to mid-range phone speakers, compared to which even the subpar built-in speakers on modern TVs sound like a huge step-up. It’s hard to convince large numbers of people to purchase an expensive version of a movie in a format that requires thousands of dollars of home media equipment to truly appreciate.

4K Ultra HD is in an even worse position

It’s been a decade, yet few people own these discs

The 4K Ultra HD Blu-ray format is an enhancement, rather than a replacement, of the Blu-ray discs that first appeared in 2006. Debuting in 2016, the 4K Ultra HD format supports the max resolution of a 4K TV.

4K TVs were still somewhat of a novelty ten years ago, but they’re cheap and commonplace today. Still, people aren’t demanding 4K-quality Blu-ray movies as a result. These discs are still less common than 1080p ones, which are themselves still outnumbered by DVDs.

This isn’t merely a matter of consumers preferring the cheaper option. Often, 4K simply isn’t a choice, or it’s one that arrives significantly later, like the Switch port of a PC title. Some recent films, like Exit 8, are slated to see a physical release over the summer yet will still be in 1080p when they do. Adoption of the newest format has been that slow.

The industry isn’t helping itself, either. 4K Ultra HD Blu-ray discs come with DRM and aren’t easy to play on a modern PC, further limiting potential growth. They do not want anyone pirating these super high-quality versions. When you consider that some of these 4K Blu-rays have an AI upscaling problem, you’re paying more for what may not even be the best version.​​​​​​​


Blu-ray is seeing fewer releases, is available in fewer places, and is less accessible in the ways many of us want to watch TV shows and movies in 2026. With our portable devices getting better and internet speeds getting faster, it’s hard to see physical video staging a turnaround, even if we’re still a long way off from it going away entirely.



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