Amazon just slashed the AirPods Pro 3 price to the lowest we’ve ever seen


AirPods Pro 3

Jada Jones/ZDNET

The Apple AirPods Pro 3 just hit their lowest price ever at both Amazon and Walmart, dropping down to $179 from $249 — that’s 28% off. This early Prime Day deal isn’t likely to last, so take advantage of it while you can.

Also: The 8 best early Prime Day headphone deals: Sales on new models I’d upgrade to immediately

The AirPods Pro 3 are the best earbuds for Apple users, especially if your anchor device in the Apple ecosystem is an iPhone. Your iPhone goes everywhere with you, and the AirPods Pro 3 are exceptionally pocketable, making them a wonderful companion for your daily adventures.

Review: Apple AirPods Pro 3 review: I didn’t think earbuds could pull off immersive ANC like this

After testing and reviewing an AirPods Pro 3 sample unit last Sept., I knew I had to buy a pair of my own and upgrade from my beloved AirPods Pro 2. I’ve always been an AirPods Pro fan, and the latest generation debuted with significant upgrades to sound, fit, and noise cancellation. Additionally, the AirPods Pro 3 feature a heart rate sensor in each earbud, so you can track your heart rate in the iPhone’s Health app while working out.

An iOS update unlocked fitness tracking in the iPhone’s Fitness app when wearing the AirPods Pro 3, so you can accurately log your workouts without needing an Apple Watch.

Aside from their heart rate monitoring features, the Pro 3 earbuds deliver exceptional sound, noise cancellation, and microphone quality, making them a well-rounded auditory companion at the office, in the gym, and during your commute. I often wear my AirPods Pro 3 to make hands-free phone calls while driving through heavy Atlanta traffic or completing my weekly grocery shopping. Thanks to Apple’s industry-leading Transparency Mode, I don’t need to worry about being unaware of my surroundings while I’m on a call.

Additionally, I wear my AirPods Pro 3 to the gym, and their heart rate monitoring and top-tier noise cancellation keep me on top of my fitness goals and locked into my workout. I also wear these earbuds when taking video calls at work. Finally, I’ve often traveled with the AirPods Pro 3, or pop them in to privately scroll TikTok or watch a YouTube video when in public.

All of that to say, the AirPods Pro 3 are the most valuable earbuds from Apple, offering premium intelligent features such as Live Translation, Conversation Awareness, Adaptive Audio, and Siri Interactions, plus top-tier noise cancellation and complete dust- and waterproofing. The only complaint I have about these earbuds is that I didn’t wait for a discount as low as this one.

How I rated this deal 

I rated this deal a 4/5 because Apple’s AirPods Pro 3 are some of the best earbuds on the market, period, but definitely the best earbuds for iPhone users. These earbuds deliver Apple’s full suite of intelligent features, excellent sound and noise cancellation, and extreme versatility, thanks to their small form factor, waterproofing, and eight-hour battery life. I would easily recommend these earbuds to friends and family at full price, and I implore them to purchase them at the sale price, which is the lowest we’ve seen yet.

This year, Amazon Prime Day runs from June 23-26. 


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Deals are subject to sell out or expire anytime, though ZDNET remains committed to finding, sharing, and updating the best product deals for you to score the best savings. Our team of experts regularly checks in on the deals we share to ensure they are still live and obtainable. We’re sorry if you’ve missed out on this deal, but don’t fret — we’re constantly finding new chances to save and sharing them with you at ZDNET.com


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We aim to deliver the most accurate advice to help you shop smarter. ZDNET offers 33 years of experience, 30 hands-on product reviewers, and 10,000 square feet of lab space to ensure we bring you the best of tech. 

In 2025, we refined our approach to deals, developing a measurable system for sharing savings with readers like you. Our editor’s deal rating badges are affixed to most of our deal content, making it easy to interpret our expertise to help you make the best purchase decision.

At the core of this approach is a percentage-off-based system to classify savings offered on top-tech products, combined with a sliding-scale system based on our team members’ expertise and several factors like frequency, brand or product recognition, and more. The result? Hand-crafted deals chosen specifically for ZDNET readers like you, fully backed by our experts. 

Also: How we rate deals at ZDNET in 2026


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You’ve built your small business from the ground up. It’s your pride and joy, your financial security, and a potential legacy for your family. But what happens to your business interests after you’re gone? Without proper estate planning, your small business could face a chaotic future, disrupting operations, hurting employees, and jeopardizing your loved ones’ inheritance.

Business estate planning is your secret weapon. It’s not just for the ultra-wealthy with complex trusts and wills. For small business owners, it’s a crucial tool to ensure business continuity and protect your business value. Here’s how you can craft a comprehensive estate plan:

Know Your Business Inside and Out

The first step in your estate planning process is taking a deep dive into your business affairs. Make a list of all your business assets: equipment, inventory, intellectual property, and real estate.

Furthermore, don’t forget your business debts like loans and outstanding payments. This comprehensive list helps you understand what needs protecting and planning for in your estate planning documents.

Chart Your Business’s Future Course

What do you envision for your business after you’re gone? Should it stay in the family? Be sold to a trusted partner? Wind down entirely? This is where business succession planning comes in. It’s about deciding the future of your business in a way that honors your legacy and sets your team up for success.

Here are some questions to consider:

  • Family Business? Do you have a family member who shares your passion and has the skills to lead?
  • Trusted Partner? Is there a key employee you see as the ideal successor?
  • Time for a Change? Are you open to selling the business to ensure a smooth transition?

There’s no right or wrong answer. The key is to have open conversations with your loved ones and key employees to understand their goals and aspirations. This will guide you in crafting a business succession plan that feels right for everyone involved.

Develop a Rock-Solid Business Succession Plan

This plan outlines who will take over your business and how. You might identify a family member, a key employee, or even an outside buyer. The business succession plan should detail the transfer process, including training and timeline.

Here’s how to craft a plan as strong as your business itself:

  • Identify Your Successor: It could be a family member you’ve been mentoring, a trusted key employee, or even an outside buyer.
  • Groom Your Successor: Start by involving them in key decisions to give them opportunities to learn the ropes.
  • Plan for the Unexpected: Have a backup plan in place. Identifying another potential leader or outline a buy-out option for remaining partners.

An experienced estate planning attorney like Keele & Parke can help you draft a legally sound plan that considers state law and tax implications.

Avoid Conflict with Ironclad Sell Agreements

If you have co-owners, a sell agreement is vital. This agreement dictates what happens to a deceased or incapacitated owner’s share of the business. It prevents conflict among remaining partners and ensures a smooth ownership transition in your overall estate plan.

Wills vs. Trusts: Choosing the Right Tool

A will can designate who inherits your business assets. But the problem is it can be a slow and public process through probate court.

Here’s where a revocable living trust comes in. Think of it as a private vault that holds your business assets during your lifetime. You can name yourself as trustee, so you’re still in control.

Another thing, you can designate a successor trustee to seamlessly take over managing the business if you become disabled or pass away. This avoids probate and keeps things running smoothly for your loved ones and your employees.

Wills are still important for your overall estate plan, especially for personal assets outside the trust. But for your business, a revocable living trust offers flexibility, privacy, and peace of mind.

Minimize Estate Taxes Through Strategic Planning

Nobody wants a big chunk of their hard-earned business value going to the government after they’re gone. That’s where estate taxes come in, and they can be a real burden for your family. But don’t worry, there are smart estate planning strategies you can use to minimize the impact of these taxes.

  • Smart Business Structure: The legal entity you choose for your business can impact your estate taxes. Talk to your estate planning attorney about structuring your business as a limited liability company (LLC) or another entity that might offer tax advantages.
  • Explore Powerful Trusts: There are special types of trusts, like grantor retained annuity trusts (GRATs), that can be used to transfer ownership of your business interests to your heirs while minimizing the taxable value of those assets.

The right strategy for you will depend on your specific situation and goals. That’s why it’s crucial to work with an experienced estate planning attorney and financial advisor. They can help you create a personalized plan that minimizes your estate taxes and protects your legacy.

Don’t Neglect Your Personal Estate Plan

Your business is just one piece of the puzzle. You also need a personal estate plan that includes a will, power of attorney, and healthcare directives. Without it, your loved ones could face a legal mess during tough times. Bills might go unpaid, important decisions could be delayed, and family heirlooms could end up in the wrong hands.

An estate plan ensures your wishes are followed. It names guardians for your minor children, designates beneficiaries for your personal assets (like your home and savings), and appoints someone you trust to make healthcare decisions if you’re unable to. This gives your family peace of mind knowing they’re taken care of, even in your absence.

Life Insurance: A Lifeline for Your Loved Ones

A life insurance policy provides your beneficiaries with a lump sum of cash upon your death. This can be crucial for surviving family members or business partners, especially if they need to buy out another owner’s share through a sell agreement or pay estate taxes.

Regularly Review and Update Your Plan

Life circumstances change, and so should your estate plan. Regularly review your plan, especially after major life events like marriage, children, or changes in your business structure.

Seek Professional Guidance for a Comprehensive Plan

Business estate planning involves complex legal and financial considerations. Don’t try to go it alone. Consult with an experienced estate planning attorney specializing in business succession planning and a financial advisor with experience in small business matters. Their expertise can ensure your estate plan is comprehensive, legally sound, and achieves your goals for business continuity and protecting your loved ones.

Final Thoughts

Safeguarding your business is like protecting your family’s future. Take control. Schedule a consultation with an experienced estate planning attorney today. They’ll guide you through the process and ensure your legacy lives on.



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